| Mired in the controversy of creating safer penalty flags, 
              multiple arrests, violence on and off the field, public perceptions 
              of the league, the National Football League faces yet another issue 
              beginning July 29. The issue is the length of the NFL preseason. 
              The detractors of the preseason argue that four or five games is 
              too long and players are more apt to get injured in "non-game" action. 
              They also say that today's players show up in shape and that leagues 
              like NFL Europe, Arena Football and the CFL provide ready players 
              for the regular season. They further argue that veteran players 
              already know the teams systems and two or three games in the NFL 
              "non-season" is plenty of preparation for the regular season. These 
              arguments are valid, but people who would make these arguments ignore 
              some of the realities many teams face.
 
 One of the realities is the attitude that a team needs to develop 
              a "winning attitude" and this attitude begins the first day of training 
              camp and is nurtured by having a successful preseason. There are 
              essentially three types of teams who must develop a winning attitude. 
              They are teams who have something to prove either because they have 
              a new coach or a coaching staff on the hot seat and teams coming 
              off a horrible regular season. These three variables determine the 
              need for a winning preseason and the probable time key players will 
              be involved in a non-game.
 
 In week one of the 2000 preseason there are ten teams playing and 
              all but one of them face one or more of excuses to create a "winning 
              attitude." (The Colts will play five preseason games this year and 
              they had a great season with no major changes during the off season.) 
              Pittsburgh, San Francisco, Cleveland, Philadelphia, New Orleans 
              and Atlanta are all coming off of lackluster seasons. The Jets, 
              Saints, Patriots and the Cowboys all have new coaching staffs looking 
              to establish, or continue, successful programs. Both the 49ers and 
              the Steelers have coaching staffs that have questionable futures 
              if they do not have immediate success in the year 2000, but these 
              are not the only teams who may risk key players because they have 
              something to prove.
 
 Despite the fact that the Redskins had a fairly successful '99 season, 
              the ownership of the club is demanding a winner. This puts Norv 
              Turner and his staff on the hot seat. Last preseason they were 3 
              and 1, the only loss to Tampa Bay, and they lost to the same team 
              in the playoffs after fading in the second half of the season for 
              the second straight year. Expect the same strategy this preseason 
              and, hopefully, different results. Other staffs under pressure are 
              the Vikings, the Packers and the Chargers. If these teams do not 
              come out of the box ready to play and win all of these staffs may 
              be facing the unemployment line and revolving door inherent in the 
              NFL. The owners and the fans expect to have a winner and that means 
              their team must have a "successful" preseason. This builds momentum 
              and raises expectations for the real season, but these are not the 
              only staffs facing the gun. There are more then a few teams who 
              had success in the '99 season, but have new coaching staffs.
 
 The Dolphins made the playoffs, but Jimmy Johnson retired, at least 
              for this season, and Dave Wannstedt is in charge. The Rams may have 
              won the Super Bowl, but they also had an experienced coach retire 
              and the team is in the hands of Mike Martz. The Cowboys Dave Campo 
              is facing the always-high expectations of fans and management. Both 
              the Patriots and the Jets not only had disappointing season, but 
              they have new coaches. The experts guess is that these teams will 
              need to win in the preseason so they can begin to develop the required 
              "winning attitude". Losing is not tolerated and these new coaches 
              are faced with the pressure of continued success for their franchises 
              or they will be seeking greener pastures in the coming seasons. 
              The coaches are not the only ones who must produce and be a success 
              quickly; there is a whole new crop of high priced and highly touted 
              rookies coming into the league.
 
 Courtney Brown, Lavar Arrington and Ron Dayne are all carrying heavy 
              credentials coming into the 2000 season. These players, among others, 
              will be expected to be just what their team needs to go over the 
              top and reach the next level of NFL competition. Despite the fact 
              that they have great résumés, they have yet to be tested at the 
              NFL level. Ownership will be expecting great returns on their investment. 
              Coaches will be under pressure to develop this new talent as quickly 
              as possible and have it in place for the regular season. This will 
              require staffs to play these players as much as it takes for them 
              to fit in, know the system, and fulfill the promise management expects 
              from their investment. Nothing in the NFL is a greater sin than 
              not fulfilling promise and it is a sure ticket to a short career, 
              just ask Desmond Howard, Lawrence Phillips or perhaps even Ryan 
              Leif. These players need time to develop and it may take four or 
              five games in the preseason to get them game ready for the real 
              thing. Still, people who would make these arguments for the extended 
              preseason are missing the boat. There are more compelling reasons 
              to keep the preseason at four or five games.
 
 Players who hold out in the preseason get hurt. Two glaring examples 
              are Dorsey Levens and Jamal Anderson. Both held out most of the 
              preseason. Both were hurt early in the regular season and both hurt 
              their teams for the entire season. Neither had ever had a serious 
              injury during the preseason but, by not playing in the preseason 
              cost both them and their respective organizations. Players may work 
              out all year in the weight room, on the track or with personal trainers, 
              but none of this can prepare a player for the pounding and the speed 
              which is a part of the NFL. The preseason is the time when players 
              can take the pounding in smaller doses and get themselves up to 
              game speed. No amount of shaping off the field can prepare a player 
              for the real thing and all teams begin the preseason in essentially 
              the same game shape, nada. Aside from preventing injury, the preseason 
              is also a time when the surprise player can establish themselves 
              as a vital part of the team.
 
 Every year there are players who report to training camp with no 
              assurance of having a position. They are not big bonus babies and 
              they may not have played in the larger college programs, but they 
              make an impact during the preseason. Neither Howie Long, Terrill 
              Davis or Curtis Martin came to camp with a lot of fanfare, but one 
              is already in the Hall of Fame and the other two have a good shot 
              at it. Stephen Davis and Gus Frerotte were not expected to be impact 
              players at the start of any regular season. Davis was known for 
              being beaten up by Michael Westbrook and the million-dollar answer, 
              Heath Shuler, had the nod at quarterback. The preseason performances 
              of Davis and Frerotte put Hicks and Shuler on the bench. Preseason 
              performances also created quarterback controversies in San Francisco 
              between Joe Montana and Steve Young and in Detroit between Scott 
              Mitchell and Charlie Batch, both of the former were traded at the 
              seasons end to Kansas City and Baltimore respectively. Young is 
              a sure fire bet for the Hall of Fame and Batch's future is still 
              in question. These "surprises" helped their teams during the regular 
              season, and team is what the preseason should be all about. The 
              question is, do you need to win in the preseason at the risk of 
              key personnel to develop a winning attitude?
 
 In the past there were teams who seldom won in the preseason, but 
              managed to tear the league apart in the regular season. They included 
              the likes of the Raiders, the Steelers and the Cowboys. During the 
              seventies and early eighties their fans expected their teams to 
              lose in the "non-season" and management supported it, because they 
              were busy developing talent for the regular season. With injuries 
              being a given in the NFL, having players who experienced pressure 
              situations and learned from their experience was thought to be critical 
              for a successful run at the championship. The Raiders developed 
              the likes of Dave Dalby, Ken Stabler and Dave Casper when they already 
              had established players in those positions. The Cowboys used the 
              preseason to develop Roger Staubach and the Steelers gave John Stallworth 
              the opportunity to contribute to winning programs. The fans may 
              not have enjoyed the losses these teams had during the preseason, 
              but they enjoyed the championships and Super Bowls the team collected.
 
 The development of a winning attitude does not begin with the playing 
              of the first preseason game for any team, it begins at the end of 
              last season, the first day of mini-camp, the first day of spring 
              training and the first day of regular practice. It begins with the 
              development of individuals who will contribute to the whole and 
              not focus on their individual performance or playing time. The development 
              process accelerates when everyone on that team knows they can be 
              replaced and that their replacement will have the experience and 
              maturity not to let the team down. These players may not have the 
              skill level of a regular starter, but they have the attitude of 
              a winner and winners are developed on and off the field of play. 
              The preseason should not be referred to as the "non-season" it should 
              be known as the "surprise season" because it is here that fantasy 
              players and coaches find the next surprise in the NFL. It will not 
              be found in a preseason game where victory is on the line in the 
              fourth quarter and the coach puts the starters back in for the win, 
              it may be in keeping those marginal players on the field so they 
              can taste the urgency of the situation.
 
 For those preseason detractors who may disbelieve, these are a few 
              of the highlights from last preseason. The lowly Saints beat the 
              play-off bound Dolphins and the Super Bowl Titans in preseason. 
              Only 38% of the teams that made the playoffs had winning records 
              in the preseason and Dallas and Seattle were 1&3. The Forty Niners 
              were 3&1 as were the Redskins, Buffalo, and Jaguars. The Browns 
              beat Dallas yet lost to the Eagles. It should be pointed out that 
              Tampa Bay went 4-0, but so did Baltimore, and without the same final 
              results. The preseason should be treated as the preseason, a time 
              for experience and surprises. Developing a winner lies not in the 
              risk of losing, but in the organization's attitude and definition 
              of winning.
 
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