8/1/00  
               
            Mired in the controversy of creating safer penalty flags, multiple 
            arrests, violence on and off the field, public perceptions of the 
            league, the National Football League faces yet another issue beginning 
            July 29. The issue is the length of the NFL preseason. The detractors 
            of the preseason argue that four or five games is too long and players 
            are more apt to get injured in "non-game" action. They also say that 
            today's players show up in shape and that leagues like NFL Europe, 
            Arena Football and the CFL provide ready players for the regular season. 
            They further argue that veteran players already know the teams systems 
            and two or three games in the NFL "non-season" is plenty of preparation 
            for the regular season. These arguments are valid, but people who 
            would make these arguments ignore some of the realities many teams 
            face.   
            One of the realities is the attitude that a team needs to develop 
            a "winning attitude" and this attitude begins the first day of training 
            camp and is nurtured by having a successful preseason. There are essentially 
            three types of teams who must develop a winning attitude. They are 
            teams who have something to prove either because they have a new coach 
            or a coaching staff on the hot seat and teams coming off a horrible 
            regular season. These three variables determine the need for a winning 
            preseason and the probable time key players will be involved in a 
            non-game.   
            In week one of the 2000 preseason there are ten teams playing and 
            all but one of them face one or more of excuses to create a "winning 
            attitude." (The Colts will play five preseason games this year and 
            they had a great season with no major changes during the off season.) 
            Pittsburgh, San Francisco, Cleveland, Philadelphia, New Orleans and 
            Atlanta are all coming off of lackluster seasons. The Jets, Saints, 
            Patriots and the Cowboys all have new coaching staffs looking to establish, 
            or continue, successful programs. Both the 49ers and the Steelers 
            have coaching staffs that have questionable futures if they do not 
            have immediate success in the year 2000, but these are not the only 
            teams who may risk key players because they have something to prove.  
             
            Despite the fact that the Redskins had a fairly successful '99 season, 
            the ownership of the club is demanding a winner. This puts Norv Turner 
            and his staff on the hot seat. Last preseason they were 3 and 1, the 
            only loss to Tampa Bay, and they lost to the same team in the playoffs 
            after fading in the second half of the season for the second straight 
            year. Expect the same strategy this preseason and, hopefully, different 
            results. Other staffs under pressure are the Vikings, the Packers 
            and the Chargers. If these teams do not come out of the box ready 
            to play and win all of these staffs may be facing the unemployment 
            line and revolving door inherent in the NFL. The owners and the fans 
            expect to have a winner and that means their team must have a "successful" 
            preseason. This builds momentum and raises expectations for the real 
            season, but these are not the only staffs facing the gun. There are 
            more then a few teams who had success in the '99 season, but have 
            new coaching staffs.   
            The Dolphins made the playoffs, but Jimmy Johnson retired, at least 
            for this season, and Dave Wannstedt is in charge. The Rams may have 
            won the Super Bowl, but they also had an experienced coach retire 
            and the team is in the hands of Mike Martz. The Cowboys Dave Campo 
            is facing the always-high expectations of fans and management. Both 
            the Patriots and the Jets not only had disappointing season, but they 
            have new coaches. The experts guess is that these teams will need 
            to win in the preseason so they can begin to develop the required 
            "winning attitude". Losing is not tolerated and these new coaches 
            are faced with the pressure of continued success for their franchises 
            or they will be seeking greener pastures in the coming seasons. The 
            coaches are not the only ones who must produce and be a success quickly; 
            there is a whole new crop of high priced and highly touted rookies 
            coming into the league.   
            Courtney Brown, Lavar Arrington and Ron Dayne are all carrying heavy 
            credentials coming into the 2000 season. These players, among others, 
            will be expected to be just what their team needs to go over the top 
            and reach the next level of NFL competition. Despite the fact that 
            they have great résumés, they have yet to be tested at the NFL level. 
            Ownership will be expecting great returns on their investment. Coaches 
            will be under pressure to develop this new talent as quickly as possible 
            and have it in place for the regular season. This will require staffs 
            to play these players as much as it takes for them to fit in, know 
            the system, and fulfill the promise management expects from their 
            investment. Nothing in the NFL is a greater sin than not fulfilling 
            promise and it is a sure ticket to a short career, just ask Desmond 
            Howard, Lawrence Phillips or perhaps even Ryan Leif. These players 
            need time to develop and it may take four or five games in the preseason 
            to get them game ready for the real thing. Still, people who would 
            make these arguments for the extended preseason are missing the boat. 
            There are more compelling reasons to keep the preseason at four or 
            five games.   
            Players who hold out in the preseason get hurt. Two glaring examples 
            are Dorsey Levens and Jamal Anderson. Both held out most of the preseason. 
            Both were hurt early in the regular season and both hurt their teams 
            for the entire season. Neither had ever had a serious injury during 
            the preseason but, by not playing in the preseason cost both them 
            and their respective organizations. Players may work out all year 
            in the weight room, on the track or with personal trainers, but none 
            of this can prepare a player for the pounding and the speed which 
            is a part of the NFL. The preseason is the time when players can take 
            the pounding in smaller doses and get themselves up to game speed. 
            No amount of shaping off the field can prepare a player for the real 
            thing and all teams begin the preseason in essentially the same game 
            shape, nada. Aside from preventing injury, the preseason is also a 
            time when the surprise player can establish themselves as a vital 
            part of the team.   
            Every year there are players who report to training camp with no assurance 
            of having a position. They are not big bonus babies and they may not 
            have played in the larger college programs, but they make an impact 
            during the preseason. Neither Howie Long, Terrill Davis or Curtis 
            Martin came to camp with a lot of fanfare, but one is already in the 
            Hall of Fame and the other two have a good shot at it. Stephen Davis 
            and Gus Frerotte were not expected to be impact players at the start 
            of any regular season. Davis was known for being beaten up by Michael 
            Westbrook and the million-dollar answer, Heath Shuler, had the nod 
            at quarterback. The preseason performances of Davis and Frerotte put 
            Hicks and Shuler on the bench. Preseason performances also created 
            quarterback controversies in San Francisco between Joe Montana and 
            Steve Young and in Detroit between Scott Mitchell and Charlie Batch, 
            both of the former were traded at the seasons end to Kansas City and 
            Baltimore respectively. Young is a sure fire bet for the Hall of Fame 
            and Batch's future is still in question. These "surprises" helped 
            their teams during the regular season, and team is what the preseason 
            should be all about. The question is, do you need to win in the preseason 
            at the risk of key personnel to develop a winning attitude?   
            In the past there were teams who seldom won in the preseason, but 
            managed to tear the league apart in the regular season. They included 
            the likes of the Raiders, the Steelers and the Cowboys. During the 
            seventies and early eighties their fans expected their teams to lose 
            in the "non-season" and management supported it, because they were 
            busy developing talent for the regular season. With injuries being 
            a given in the NFL, having players who experienced pressure situations 
            and learned from their experience was thought to be critical for a 
            successful run at the championship. The Raiders developed the likes 
            of Dave Dalby, Ken Stabler and Dave Casper when they already had established 
            players in those positions. The Cowboys used the preseason to develop 
            Roger Staubach and the Steelers gave John Stallworth the opportunity 
            to contribute to winning programs. The fans may not have enjoyed the 
            losses these teams had during the preseason, but they enjoyed the 
            championships and Super Bowls the team collected.   
            The development of a winning attitude does not begin with the playing 
            of the first preseason game for any team, it begins at the end of 
            last season, the first day of mini-camp, the first day of spring training 
            and the first day of regular practice. It begins with the development 
            of individuals who will contribute to the whole and not focus on their 
            individual performance or playing time. The development process accelerates 
            when everyone on that team knows they can be replaced and that their 
            replacement will have the experience and maturity not to let the team 
            down. These players may not have the skill level of a regular starter, 
            but they have the attitude of a winner and winners are developed on 
            and off the field of play. The preseason should not be referred to 
            as the "non-season" it should be known as the "surprise season" because 
            it is here that fantasy players and coaches find the next surprise 
            in the NFL. It will not be found in a preseason game where victory 
            is on the line in the fourth quarter and the coach puts the starters 
            back in for the win, it may be in keeping those marginal players on 
            the field so they can taste the urgency of the situation.   
            For those preseason detractors who may disbelieve, these are a few 
            of the highlights from last preseason. The lowly Saints beat the play-off 
            bound Dolphins and the Super Bowl Titans in preseason. Only 38% of 
            the teams that made the playoffs had winning records in the preseason 
            and Dallas and Seattle were 1&3. The Forty Niners were 3&1 as were 
            the Redskins, Buffalo, and Jaguars. The Browns beat Dallas yet lost 
            to the Eagles. It should be pointed out that Tampa Bay went 4-0, but 
            so did Baltimore, and without the same final results. The preseason 
            should be treated as the preseason, a time for experience and surprises. 
            Developing a winner lies not in the risk of losing, but in the organization's 
            attitude and definition of winning. 
            
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