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What a Difference a Year Makes in Wide Receiver Expectations



By Steve Schwarz | 8/20/26

It's amazing how quickly wide receivers can fall in and out of favor with fantasy owners. In fact, I was shocked by some of the huge changes I saw from just a year ago. There can be many reasons for a wide receiver's value to change.

Number one on the list is opportunity. Whether it's on his same team due to improved performance or an injury to a player ahead of him on the depth chart, opportunity is the easiest way to have expectations increase dramatically.

Changing teams, whether through trade or free agency, can open up opportunities too.

Additionally, the team around a receiver can change. Improved performance from the starting quarterback or a change under center can be a factor. Better quarterback play can offer better-quality targets. Similarly, new offensive coordinators may change which skill player will star in a given season.

I saved my wide receiver rankings from August 2025 to compare how values changed in just 12 months.

Let's see if the drastic increases and decreases are warranted or a mirage waiting to destroy your fantasy roster.

Positive Variance / Rising Expectations

Parker Washington, JAX

Washington has made the largest jump up the charts of any wide receiver -- 96.2 spots. His outlook actually began to change late last season after he averaged 18.6 FPts/G over the final three regular-season games and exploded in front of a national audience when he went 7-107-1 for 20.4 fantasy points against Buffalo in the first round of the playoffs.

His expected value for 2026 increased further after it appeared the Jags would have Travis Hunter concentrate on cornerback and fill in on offense when needed. But has the noise gone too far?

The team still has Brian Thomas Jr., who likely has the most talent of any Jacksonville receiver, underrated Jakobi Meyers and a young tight end in Brenton Strange. There are other receivers going around the same time with proven production, like DK Metcalf and Courtland Sutton.

I think I even prefer Thomas Jr. a round later with a higher upside. See below.

Christian Watson, GB

Watson has been and will continue to be one of my favorites this draft season. His jump from nowhere to the 30th wideout off the board is for multiple reasons.

He was injured at the start of last season. Also, two of the wideouts ahead of him entering last season are gone -- Romeo Doubs to New England and Dontayvion Wicks to Philadelphia. Instead of fighting with three quality receivers for targets, it's now just Watson, Jayden Reed and Matthew Golden.

Watson appears to be healthy, and with tight end Tucker Kraft likely to be slowly eased back into a full workload, Watson has a huge opportunity to finally show his stuff.

His ADP of 75 (eighth round) is a steal in my eyes.

Michael Wilson, ARI

Michael Wilson

In 2025, another out-of-nowhere wideout who helped many fantasy owners was Wilson. The opening left by a poor-performing Marvin Harrison Jr. was ably filled by Wilson (78-1006-7).

He'll have the same quarterback throwing to him, and until MHJ proves his first two seasons were just a learning experience, the Cardinals passing offense will go through tight end Trey McBride and Wilson.

I'm certainly willing to grab him at his current ADP of 82.3.

Jalen Coker, CAR

Coker came on late for the Panthers, recording four touchdowns and 378 receiving yards from Week 13 through the Wild Card game. His “arrival” took pressure off Tetairoa McMillan and quarterback Bryce Young to force the ball to their rookie first-round receiver.

From Week 13 through the playoffs, Young threw nine touchdown passes against just three interceptions.

Coker is getting no respect as the 56th wideout off the board, which means he may or may not get drafted depending on roster size. He produced four games of 16 fantasy points or more over the final six Panthers games, so he's certainly worth a 15th- or 16th-round choice.

DeVonta Smith, PHI

As a loyal Eagles fan, I still must admit I'm not sold on DeVonta Smith as a No. 1 receiver. He was a great receiver at Alabama, but he's never been a true No. 1 in the NFL.

He's added more concern by not getting reps at training camp in the new Sean Mannion offense while being sidelined by a hamstring injury. I would not be surprised by a slow start for Smith and the entire Eagles passing game.

Be careful assuming he'll give you elite A.J. Brown numbers. I'd much rather have George Pickens (WR12), Garrett Wilson (WR15) or, if you see Malik Nabers is a healthy go, absolutely go there (WR16).

Alec Pierce, IND

The good news is the Colts gave Pierce a big contract worthy of a No. 1 receiver and traded former No. 1 Michael Pittman Jr. to Pittsburgh.

On the other side of the ledger, Pierce had offseason ankle surgery, and we haven't seen much of him in training camp. This week, the team signed one of my all-time favorite wideouts, Keenan Allen.

Pierce's career has been built as a deep threat, and we don't know if he can be a No. 1 guy. At this point, he has huge upside but also could be a huge bust.

Still, at a ninth-round ADP, he might be worth the gamble.

Chris Olave, NO

Last year at this time, there were rumors Olave might retire due to multiple concussions. Instead, he ended up playing 16 games and producing 1,163 yards and nine touchdowns.

Still, a mainly unproven quarterback in Tyler Shough and management selecting wideout Jordan Tyson in the first round left me concerned for 2026. This week's injury, which will likely have Tyson sidelined for two months, takes one of those concerns away and leaves little competition for targets early in the season.

Still, if I have a choice between Nico Collins (WR9), Olave (WR10) and A.J. Brown (WR11), I'm likely to pick Olave third in that trio.

Negative Variance / Falling Expectations

Tyreek Hill, FA

He's a free agent at this time, coming off a knee injury and dealing with off-the-field issues. It's no surprise he's gone from a top-12 wideout in 2025 to WR74.

If I could get him in the final round while everyone around me is selecting their kickers, he'd be worth the gamble, particularly if he somehow returns to Kansas City.

Anything before that is likely not worth the gamble.

Calvin Ridley, TEN

Calvin Ridley

In 2025, he was supposed to be the veteran leader to help then-rookie quarterback Cam Ward through his first season. He ended up playing seven games and producing a 17-303-0 line.

In the offseason, the team brought in target hog Wan'Dale Robinson and used the No. 4 overall pick on Ohio State wideout Carnell Tate. It's no wonder expectations for Ridley are in the tank for 2026.

He might even end up No. 5 on the depth chart behind the two young guys, Elic Ayomanor and Chimere Dike.

I'd rather take the shot with the aforementioned Hill.

Brian Thomas Jr., JAX

Thomas Jr. disappointed fantasy owners in 2025 (48-707-2) as an expected top-10 wide receiver, but at this level of expectations (WR33), he could be a value.

As the third Jaguars receiver off the board, he's not much of a gamble at an ADP of 80.7, with potentially significant upside.

Xavier Worthy, KC

Worthy showed a lot of talent and production at the end of his rookie season in 2024, but 2025 was a complete disaster (42-532-1).

The Chiefs receiving corps is a mess with Rashee Rice and Worthy, which might explain why they're looking at Hill to bolster the room.

Media and fantasy expectations are currently low, and he might not be a bad late-round selection. We are talking about Round 14, so we aren't talking about expensive draft capital. There's decent upside if Patrick Mahomes returns to form and Rice isn't cooperative on and off the field.

Marvin Harrison Jr., ARI

Are you a true believer in the third-year wide receiver theory? I am not.

Harrison Jr. was supposed to be a sure-fire Hall of Fame receiver like his father, but it's been rough going through two seasons. I'm not completely sold on his quarterback, Jacoby Brissett, and he's currently the third option behind Wilson and McBride.

On the other hand, expectations are for him to be a WR3, and at that price (eighth round), it's almost worth it.

Almost.

WR Ranks: 2025 & 2026
Wide Receiver Tm Aug '25 Aug '26 Variance
Parker Washington JAX 129.0 32.8 96.2
Malik Washington MIA 140.0 67.3 72.3
Christian Watson GB 95.0 30.4 64.6
Michael Wilson ARI 92.5 37.6 54.9
Odell Beckham Jr. NYG 112.5 68.0 44.5
Jalen Coker CAR 94.5 56.6 37.9
Jalen Nailor LV 98.0 61.8 36.2
Alec Pierce IND 73.0 38.0 35.0
Luther Burden III CHI 58.5 24.0 34.5
Emeka Egbuka TB 49.6 17.0 32.6
Kayshon Boutte NE 104.0 72.3 31.7
Tory Horton SEA 120.0 88.5 31.5
Wan'Dale Robinson TEN 68.4 40.4 28.0
Quentin Johnston LAC 69.4 43.2 26.2
Tre Tucker LV 89.0 66.4 23.4
Chris Olave NO 35.4 12.2 23.2
Kalif Raymond CHI 103.0 80.0 23.0
George Pickens DAL 29.4 9.6 19.8
Adonai Mitchell NYJ 94.0 75.3 18.7
Romeo Doubs NE 69.4 52.0 17.4
Olamide Zaccheaus ATL 137.0 120.0 17.0
Troy Franklin DEN 104.5 89.0 15.5
Dontayvion Wicks PHI 86.7 73.5 13.2
Tetairoa McMillan CAR 29.8 16.8 13.0
Jaylen Waddle DEN 33.0 21.4 11.6
Jaxon Smith-Njigba SEA 14.2 3.0 11.2
Mack Hollins NE 111.5 101.0 10.5
Zay Flowers BAL 26.2 15.8 10.4
Michael Pittman Jr. PIT 50.2 39.8 10.4
Rashee Rice KC 20.8 10.6 10.2
Rome Odunze CHI 37.4 27.6 9.8
DeVonta Smith PHI 24.6 15.2 9.4
Tank Dell HOU 72.5 63.4 9.1
Josh Downs IND 50.4 41.8 8.6
Pat Bryant DEN 95.0 88.3 6.7
JuJu Smith-Schuster NYG 80.0 74.0 6.0
Isaac TeSlaa DET 81.0 75.3 5.7
Roman Wilson PIT 86.5 82.0 4.5
Jaylin Noel HOU 90.0 86.5 3.5
Jameson Williams DET 28.0 24.6 3.4
Devaughn Vele NO 105.0 102.0 3.0
Puka Nacua LAR 4.6 1.8 2.8
Drake London ATL 9.6 7.2 2.4
Jordan Whittington LAR 108.0 106.0 2.0
Amon-Ra St. Brown DET 4.8 4.0 0.8
A.J. Brown NE 9.0 8.4 0.6
Rashid Shaheed SEA 56.6 56.0 0.6
Jayden Higgins HOU 54.8 54.6 0.2
KaVontae Turpin DAL 73.0 73.0 0.0
Ja'Marr Chase CIN 1.0 1.2 -0.2
Jalen McMillan TB 65.2 66.0 -0.8
Jayden Reed GB 46.0 48.0 -2.0
Greg Dortch DET 117.0 119.0 -2.0
D.J. Moore BUF 21.2 23.4 -2.2
Nico Collins HOU 7.6 10.0 -2.4
CeeDee Lamb DAL 2.4 5.4 -3.0
Justin Jefferson MIN 2.6 5.6 -3.0
Garrett Wilson NYJ 15.0 18.0 -3.0
Jakobi Meyers JAX 40.6 43.6 -3.0
Keenan Allen IND 82.8 87.3 -4.5
Tee Higgins CIN 13.4 18.2 -4.8
Davante Adams LAR 16.8 22.4 -5.6
Matthew Golden GB 43.8 49.8 -6.0
Luke McCaffrey WAS 90.0 96.5 -6.5
Malik Nabers NYG 5.6 12.2 -6.6
Terry McLaurin WAS 16.4 23.2 -6.8
Chris Godwin TB 34.0 40.8 -6.8
Jordan Addison MIN 36.2 44.2 -8.0
Elic Ayomanor TEN 87.5 96.0 -8.5
Ladd McConkey LAC 11.6 20.4 -8.8
Stefon Diggs WAS 39.0 48.4 -9.4
Tim Patrick NYJ 83.5 93.0 -9.5
Courtland Sutton DEN 23.4 33.4 -10.0
Mike Evans SF 17.8 29.0 -11.2
Darius Slayton NYG 91.5 102.0 -11.5
DK Metcalf PIT 22.2 34.2 -12.0
Deebo Samuel SF 38.4 51.0 -12.6
Khalil Shakir BUF 41.0 54.0 -13.0
Jalen Tolbert MIA 79.0 93.0 -14.0
Marvin Harrison Jr. ARI 17.8 32.6 -14.8
Tre Harris LAC 54.6 71.3 -16.7
Rashod Bateman BAL 61.6 78.7 -17.1
Andrei Iosivas CIN 79.7 99.0 -19.3
Kendrick Bourne ARI 109.5 130.0 -20.5
Jauan Jennings MIN 42.4 64.3 -21.9
Calvin Austin NYG 75.5 98.0 -22.5
Nick Westbrook-Ikhine IND 100.0 123.0 -23.0
Brian Thomas Jr. JAX 7.8 33.4 -25.6
Josh Palmer BUF 71.0 97.0 -26.0
Xavier Worthy KC 24.4 52.0 -27.6
Christian Kirk SF 59.4 88.0 -28.6
Kyle Williams NE 63.4 93.7 -30.3
Travis Hunter JAX 28.0 59.3 -31.3
Jerry Jeudy CLE 32.8 64.4 -31.6
Jack Bech LV 58.4 90.0 -31.6
Marvin Mims DEN 57.0 89.5 -32.5
Cooper Kupp SEA 39.2 75.0 -35.8
Darnell Mooney NYG 50.8 87.3 -36.5
Marquise Brown PHI 57.8 96.0 -38.2
Brandon Aiyuk SF 49.4 88.0 -38.6
Demario Douglas NE 73.0 112.0 -39.0
Keon Coleman BUF 50.8 90.3 -39.5
Xavier Legette CAR 61.6 104.0 -42.4
Calvin Ridley TEN 30.4 73.2 -42.8
Dont'e Thornton Jr. LV 74.3 126.0 -51.7
Tyreek Hill FA 12.8 74.5 -61.7